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Please use this identifier to cite or link to this item: http://hdl.handle.net/10400.5/1208

Title: Leadership and diffusion of information for policy implementation: a new methodological approach
Authors: Varanda, Marta Pedro
Carvalho, Filipa
Keywords: leadership
policy implementation
diffusion of information
commerce
commerce
key players
social networks
combinatorial optimisation
Issue Date: 2009
Publisher: ISEG - SOCIUS
Citation: Varanda, Marta Pedro e Filipa Carvalho. 2009. "Leadership and diffusion of information for policy implementation: a new methodological approach". Instituto Superior de Economia e Gestão – SOCIUS Working papers nº 1/2009
Series/Report no.: SOCIUS Working papers;1/2009
Abstract: The aim of this research is to explore more effective strategies to build leadership groups for the implementation of policies whose success depends on the massive mobilisation of targets. The underlying motivation for this work stems from the observation of a weak participation by traders in modernising a city's centre commerce in spite of high financial incentives. The analysis of the leadership - the board in charge of the trade association- whose main task was to lead this initiative, showed a poor performance in diffusing information. Using combinatorial optimisation techniques, two new leadership groups are built. The three leadership groups' performance in the diffusion of information is evaluated and compared. This reveals that, with the tools of social network analysis and combinatorial optimisation, the choice of leaders for policy processes can be improved.
Description: This research is part of a larger project (PRAXIS/P/SOC/11214/1998) which was financially supported by Fundação para a Ciência e Tecnologia
URI: http://hdl.handle.net/10400.5/1208
Appears in Collections:DCS - Documentos de trabalho / Working Papers
SOCIUS - Documentos de Trabalho / SOCIUS - Working Papers

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